It may sound trite to say that a show like CES is all about the future, but this year’s show is prompting me to think about how our lives will evolve in the coming years. Some technological breakthroughs change the way we do everyday things like play music or hail a cab—while some transform the way we do everything. For technological innovation to truly shift society on a wide scale, it has to coincide with markets of scale in a way that makes life-changing tech accessible to almost everyone (think: smartphones in 2005 versus smartphones in 2018).
These technical and economic forces are coinciding once again in the areas of AI, automation, the Internet of Things (IoT), and consumer robotics. While many of our daily activities will stay the same, the ways we organize and engage with those activities are changing dramatically.
I’ll leave you with a few general observations from the show:
- Huawei has a huge presence here. A new tagline for them that I haven’t seen before is a play on their name, “Wow Way.” I suspect we may have a Mate 10 Pro XPRT Spotlight entry in the near future.
- The Kino-mo Hypervsn 3D Holograph display blew me away. People were crowding in to see it and couldn’t stop staring. It’s straight out of sci-fi, and its appearance is similar to Princess Leia’s hologram message in Star Wars. (By the way, it looks way better in real life than in the video.)
- Sony is making a big push into smart homes by building systems that work cross-platform with a range of smart speakers and assistants. Between their smart home push and some of the cool home theater tech they had on display, I can see them gaining some brand power.
- To me, the most exciting concepts at the show involved smart infrastructure, which promises enormous potential to boost the efficient distribution of water, energy, and transportation resources.
- Surprisingly, I saw automation, smart city, and smart infrastructure displays from companies that I don’t always associate with IoT or AI, like Bosch and Panasonic. Panasonic was marketing an array of semi-autonomous vehicle cockpit prototypes, and had a section highlighting their partnership with Tesla.
- By far, the strangest thing I’ve seen at CES has been the Psychasec booth, staffed by eerie attendants in pure white outfits who talked confidently about “downloading your cortical stack into customized bodies made from organic materials.” The Psychasec staff absolutely refused to break character, which made the whole scene even stranger. Check out the link above for the story behind Psychasec.
And, while I’m probably not supposed to admit this, my favorite part of the show so far has been the line of expensive massage chair vendors doling out free sessions…
More to follow soon,
Justin
