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Broadening our appeal

As I mentioned last week, we’ve asked the PT design team to help improve the XPRT benchmarks. I’m learning a lot working with them. As someone who’s been involved with benchmarking a long time, it can be a shock to realize that there are people who think “ms” is a magazine, “geomean” has something to do with the environment, and “UX” sounds like it would be a great name for a band. But the fact is that most consumers don’t need to know any of these terms, so our benchmarks shouldn’t rely on them, either.

This collaboration already paying off. The PT design team rewrote the MobileXPRT FAQ, making it much more extensive, accessible, and fun to read. We think the new FAQ is greatly improved, and it’s certainly more informative. We’ll be upgrading the FAQs for the other benchmarks in the near future.

Our efforts are going far beyond FAQs. Data presentation, graphics, the basic UI design philosophy—everything is on the table. Let us know what you think by emailing benchmarkxprtsupport@principledtechnolgies.com or by posting on the forums.

Eric

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